Marvel Rivals Cosmetics: Skins, Bundles, and Iconic Looks
Last Updated: November 1, 2025

The highly anticipated 6v6 hero shooter, Marvel Rivals, is gearing up for its next major public test phase, and the conversation is buzzing not just about gameplay, but about the rich potential for cosmetic customization. As a live-service title from developer NetEase Games, the in-game store will be a central pillar of the experience.
Drawing from decades of Marvel comics, the possibilities for hero skins are nearly endless, with iconic looks like Emma Frost's Hellfire Club attire representing the gold standard of what players hope to see.
The Power of Iconic Cosmetics: Emma Frost's Hellfire Attire
While specific bundles are yet to be finalized for the game's full launch, a prime example of the cosmetic depth players are clamoring for is a skin based on Emma Frost's tenure as the White Queen of the Hellfire Club. This look is a pivotal part of X-Men lore and one of the character's most recognizable and commanding eras.
A "Hellfire" themed bundle would almost certainly feature a design inspired by her classic, corset-style attire, offering players a chance to bring a piece of comic book history to the game’s dynamic battlefields. Such lore-rich skins are the lifeblood of hero shooters, allowing players to celebrate their favorite characters' histories. For a telepathic powerhouse like Emma Frost, a skin that evokes her time as a cunning and influential leader is a must-have for fans and a testament to the cosmetic opportunities within Marvel Rivals.
How Players Will Customize Their Heroes
Based on the game's Closed Alpha and the standards of the genre, cosmetics will be available through an in-game store. Players should expect to see direct purchases of specific skins, as well as curated bundles that may include a full outfit, unique weapon visuals, voice lines, emotes, and other cosmetic items.
This approach allows NetEase to continuously introduce fresh content, keeping the game visually exciting. As Marvel Rivals progresses through its upcoming Closed Beta and moves toward a full release, we anticipate further clarification on a potential Battle Pass system and other methods for earning cosmetics through gameplay.
A Modern Approach to Updates
A key element highlighted during the Alpha testing phase was the developer's commitment to a smooth player experience, particularly regarding updates. For many online games, patches require servers to be taken offline for hours. NetEase, however, has demonstrated the ability to deploy seamless, zero-downtime updates.
This modern approach means patches are applied on the backend while players download a small client-side update. Once the patch is live, new content simply appears in the game without any interruption to service. This player-first strategy respects the community's time and is a gold standard for live-service game management, ensuring players spend more time in the action and less time waiting.
What's Next on the Road to Launch
The excitement for Marvel Rivals is building as it heads into its next major phase. A Closed Beta test is scheduled for July 2024, and for the first time, it will be available not only on PC but also on PlayStation 5 and Xbox Series X|S, greatly expanding the player base.
This upcoming beta will give more players a chance to experience the game's destructible environments, unique hero synergies, and fast-paced combat. Between testing phases, players can expect NetEase to implement a range of balance adjustments for heroes, addressing community feedback to refine the meta. Furthermore, bug fixes and quality-of-life improvements are a constant focus. As Marvel Rivals barrels toward its official launch, the foundation is being laid for a vibrant, ever-evolving hero shooter deeply rooted in the Marvel universe.